Social media is used in all facets of business and that includes legal services. Attorneys and law firms who utilize social media marketing can see dramatic increases in their client base. However, most attorneys don’t have the time for this endeavor and that is where Above Law Marketing can step in and help.
Law Firm Social Media Marketing
We use a variety of strategies to spread your brand across social media. This can achieve quite a few marketing goals and bring in a wealth of new clients. Here is a look at some of the benefits that your law firm could experience with effective social media marketing:
- Increase in number of leads
- Creation of conversations with potential clients
- Retaining existing clients
- Enhancing credibility and reliability
- Improvement in communication with target audience
Above Law Marketing can achieve those goals by handling all the details of your social media marketing. That starts with developing a strategy and continues with designing a plan. We can also take care of content creation as well as maintenance of the social media marketing. There is no need to hire a social media specialist as we can attend to all these responsibilities for a fraction of what it would cost to bring on a new employee.
Cost-Effective marketing
Social media marketing does not come with the high cost of other methods of advertising and marketing. However, there still needs to be a well-defined plan in place for this kind of marketing to be successful. There is not much value in communicating with individuals halfway across the country. The goal is to attract a more localized target audience and that comes with using social media as an effective marketing tool.
Building a Social Media Marketing Plan
The team at Above Law Marketing will put together a detailed social media marketing plan for your legal services. This involves the creation and subsequent sharing of content relevant to your target audience. This content comes in an array of forms, including text, videos, images, audio and other kinds of intriguing content.
The creation of your social media marketing plan will be based on the long-term goals and objectives of your law firm. We will then identify your target audience and proceed with the creation of content across an array of social media platforms. The use of Facebook, Twitter, LinkedIn and other social media platforms can provide a tremendous boost to your visibility and overall business.
